ChinaSearchAds.com
07-30-2007, 07:01 AM
What do people think about this in relation to the other networks?
I’ve found it great for testing a campaign, the best split testing ability on the market. Analyser and Optimiser are very good for getting the rate of return up. The fact that you have no monthly minimums (unlike Yahoo) means you can run small campaigns. However Google tends to be fully priced on all but the more obscure keywords.
I really think that if you are relying on Pay Per Click advertising for traffic then you should look at other engines – which most people don’t. It is the best for getting to most consumer markets.
I’ve found it great for testing a campaign, the best split testing ability on the market. Analyser and Optimiser are very good for getting the rate of return up. The fact that you have no monthly minimums (unlike Yahoo) means you can run small campaigns. However Google tends to be fully priced on all but the more obscure keywords.
I really think that if you are relying on Pay Per Click advertising for traffic then you should look at other engines – which most people don’t. It is the best for getting to most consumer markets.